Planning all year…making sure all items are ordered…putting price tags on every single leather good…asking for friends to help set up and close down and ring up sales…
And then ordering shopping bags… making signs…posting on Facebook…sending out invites…gathering credit card machines, calculators, and pens…the list goes on and on. “What for,” you might ask.
This is for the Bosca Annual Holiday Sample Sale that I look forward to every year.
The Holiday sale has become a tradition for Bosca. What started out as a small one day sale many years ago in our office in the Marconi building, has now become a huge 9 day sale that we have in the historic North Market in downtown Columbus from November 16th to November 24th.
I can remember our first sale well. That year, we had some extra samples around the factory and decided to hold a small sale for the people in our building. Sara and I set the sale up, grabbed our books (thinking that we would have plenty of time to read), and opened the door. Much to our surprise the office was quickly flooded with people! Voices shrieking with glee saying, “look at this one, what an amazing color” and “can you find another one of these for my sister” and “my boyfriend would love this for Christmas”! Sara and I were suddenly so busy that our books were long forgotten. Before 11am, the shelves were almost bare. We needed more stuff.
Luckily, Mark was available to load up the truck with more wallets, briefcases, totes, desk accessories, duffel bags, and other great leather accessories and rush it over from Springfield. We were completely overwhelmed with the turn out. Our expectations were far exceeded. It felt like when you have a party and you are waiting for people to show up and wondering if anyone will come!
Since that day of the first Bosca Annual Holiday Sample Sale, we have moved twice to bigger venues to accommodate the size of the growing popularity of the sale.
Today, one week out from the sale, I feel many things. I feel nervous like I do every year about getting everything set up. I feel frazzled trying to get everything at home ready for me to be gone 12 hours everyday for 9 days in a row, and I feel hopeful that our customers and the community have gotten the news of the sale and have told their friends. But more than anything else, I feel excited.
I am so proud to be associated with this company and these gorgeous products.
I love the rush of being in the middle of the sale and seeing the looks on people’s faces as they find the perfect gift for their dad or their best friend. I cherish the friendships that I have made with loyal customers who return year after year and I love having a 40 year Bosca customer bring in their most treasured wallet or shave kit or brief bag to show me how well it has worn over the years. I love the support that I get from my friends who are willing to help me just because they think it’s fun.
So on Thursday, when I am busy setting up tables, making signs, unpacking boxes, and checking prices, I may look exhausted and stressed out – but never fear, when those doors open on Saturday, November 16 at 9AM, I will be raring to go!
This year’s sale will be 11/16/13 through 11/24/13 at the North Market 2nd floor 59 Spruce St. in downtown Columbus, Ohio. I’d love to see you there!